Global Scans · Media & Entertainment · Weekly Summary

• [New] Over the years, social media has transformed from a means of entertainment to a powerful economic tool, creating new opportunities for individuals and businesses worldwide. UA-Reporter.com
• [New] Axel Springer's media business (which is likely to be valued at $3.92 billion) will focus on AI-based journalism and reduce its reliance on search engines and social media, as part of its larger plan to double its value in the next few years. Digiday
• [New] Social media is a major driver of health trends, presenting a valuable opportunity to raise awareness, influence consumer perceptions and generate demand, especially for younger consumers. farminguk
• [New] Trump Media & Technology Group is seeking to launch an exchange-traded fund that will invest in both bitcoin and ethereum, the two largest cryptocurrencies. The Economic Times
• [New] In 2025, ad revenue from creator-driven platforms such as YouTube, TikTok, and Instagram will surpass the combined ad revenue of traditional media (TV, print, audio, and film) for the first time. Schaefer Marketing Solutions: We Help Businesses {grow}
• [New] The average daily time spent with digital media in the United States is expected to increase from minutes (seven hours and 19 minutes) in 2022 to close to hours in 2025. Statista
• [New] The City of New York has declared social media a public health threat due to its impact on young people's mental health. Sitra
• [New] Gen Z's voice, amplified by social media and collective action, could redefine Viet Nam's fashion industry, making it a beacon of sustainability in Asia. texfash.com
• [New] Today's social media environment threatens to rip the fabric of democracy and jeopardize self-governance in the United States and around the world. Keough School of Global Affairs
• [New] Successful marketing campaigns will focus on building genuine connections with beauty enthusiasts, leveraging influencer partnerships, and creating TikTok content that is both informative and entertaining. Favoured.
• [New] The competitive nature of sports broadcasting has intensified with the rise of streaming platforms and global franchises that threaten traditional media. Info Petite Nation
• Global demand for location-based virtual reality is predicted to increase, owing to increased applications in end-use industries like healthcare, education, gaming, and media and entertainment. Virtue Market Research
• Desktop ad spending for social media is expected to total $13.01 billion, highlighting a steady decline in desktop usage for social media consumption. Statista
• The top opportunities in the location-based entertainment markets segmented by technology will arise in the cloud merged reality (CMR) segment, which will gain $5.55 billion of global annual sales by 2029. Yahoo Finance
• With digital content needs soaring -71% of marketers expect a 5 x increase by 2027-Adobe's innovations will empower teams to meet rising expectations, especially for social media and video content. Yahoo Finance
• Retail media is expected to absorb more than $1 for every $5 spent on digital media by 2029. Digiday
• Pure play internet channels (social media, retail media, online display, online classified and paid search) took 70.8% of all global ad spend in Q1, projected to near 80% ($1 trillion) in 2028. VideoWeek
• In Australia, officials have taken dramatic action to try and deal with online harms for young people, and from December, under-16s will be banned from social media. SKY
• Websites where people can see content shared by others, like 4 Chan or social media, need to assess the risk of UK users encountering illegal content on their platforms. SKY
• Generative AI will be a key driver in innovation across marketing, entertainment, and even software development by 2025. 21st Century Toys
• As the political landscape in the Netherlands evolves, it will be interesting to see how social media continues to influence public opinion and political action. County Local News

Last updated: 30 June 2025